Google Ads Management
A Google Ads Freelancer Built For Large-Catalogue Ecommerce Stores
When your store has hundreds or thousands of SKUs, generic agency management burns budget on products that will never return it. I manage Google Ads at the individual product level, as a specialist freelancer who has run ecommerce accounts since 2013.
Free, instant, and your numbers never leave your browser.
Why a specialist freelancer
Reputable, Reachable, And All I Do Is This.
Hiring a Google Ads freelancer for a big ecommerce store comes down to trust. Here's what working with me looks like, and why brands leave agencies for it.
The specialist runs your account
You work directly with me, every day, not a junior learning on your budget behind an account manager.
SKU-level, not campaign-level
Every product bucketed by performance against your target ROAS, so budget never hides in the long tail of a big catalogue.
Actually reachable
Direct access with replies within 24 hours, and one same-day emergency change factored into every month.
Monitored 7 days a week
Large catalogues don't stop selling on weekends, so neither does the monitoring.
Multi-source data analysis
Google Ads, GA4 and Shopify pulled into one picture, with advanced server-side tracking available.
No lock-in, ever
Month-to-month with 10 days' notice. I keep clients by getting results, not by trapping them in contracts.
2013
Running Google Ads since
118+
Shopify stores worked with
$330k/mo
Largest budget managed
150+
Operators coached at Ecommerce Academy
Like taking Australian Health & Nutrition from a brand-new Shopify store with zero sales to consistent six-figure months through Google Ads.
What I manage
Every Channel That Moves Revenue For Big Catalogues.
Elite-level Google Ads management across Shopping, Search, Performance Max and remarketing, with the data feed underneath them done properly.
Google Shopping Ads
Your products in front of high-intent shoppers, with feeds optimised down to the individual SKU. It's the core channel for large catalogues.
Search Ads
Capture buyers actively searching for what you sell, structured around the categories and brands that actually convert.
Performance Max
Google's AI working across Search, Shopping, YouTube, Display, Gmail and Maps, steered by someone who knows how to control it.
Remarketing
Bring back the shoppers who browsed your catalogue but didn't buy the first time.
Data Feed & Merchant Center
Your Shopping results are only as good as your feed. I manage it to the standard that earns Google's Top Quality Store badge.
How it works
A Proven 3-Phase Process. No Guesswork.
Every account I take on moves through the same three phases. It's the same process written into my service agreement.
Phase 1
Foundation
I analyse your account and rebuild campaigns to my standards: full audit of your website, Ads and analytics, conversion tracking verified, and a detailed SKU-level account build.
Phase 2
Refine
With clean data flowing, I capitalise on what the rebuild reveals, cutting spend from products that don't return it and scaling the ones that do.
Phase 3
Expand
More aggressive market growth: new campaign types, new segments and bigger budgets behind proven winners.
Your First Month, Week By Week
I may have a few questions for you along the way. Otherwise, I do all the work.
- 1
Kick-off
A call to make sure I have everything I need and your business metrics are understood and documented. Then the agreement is signed and work starts.
- 2
Week 1
Full audit of your website, Google Ads and analytics accounts. Conversion tracking is set up, verified and accurate before a dollar moves.
- 3
Weeks 1–3
I work through my detailed account build process until the initial rebuild is complete and verified.
- 4
Week 4
Interim report of the setup phase delivered, and the account moves into the Refine phase.
Winning together
Simple, Transparent Terms.
The terms most freelancers bury in fine print, up front, straight from my service agreement.
You pay Google directly
Your ad budget goes straight to the platform. My fee covers management and optimisation only. Total transparency, no margin hidden in your spend.
You own everything
Your ad accounts, your data, and any work I do on your behalf stay yours, with instant, uninterrupted access. Always.
Month-to-month
No lock-in contracts. If you ever want to cancel, 10 days' notice is all it takes.
Reports you can act on
Monthly reporting with the key metrics that show progress, built around your data needs, plus a check-in call where required.
Emergencies covered
One same-day significant change is factored into every month, because real businesses have real emergencies.
100% integrity
You get honesty from me always, and if you're ever unhappy you tell me early and I get the chance to fix it. Simple terms, winning together.
Is this you?
Who This Service Is Built For.
For you
- Shopify stores with large product catalogues (hundreds to thousands of SKUs)
- Spending $5,000+ per month on Google Ads ($10k+ is the sweet spot)
- Ecommerce businesses that want clarity, not jargon
- Owners who want a strategic partner, not a button-pusher
Not for you
- Service businesses (this is built for product catalogues)
- Brand-new stores with no sales history
- Stores that aren't price-competitive in their market
FAQ
Hiring A Google Ads Freelancer: Your Questions.
Why hire a Google Ads freelancer instead of an agency?
With an agency your account usually lands with a junior learning on your budget. As a freelancer, I run every account myself: a specialist who has run Google Ads every year since 2013, monitoring 7 days a week, with replies within 24 hours. No account managers, no handovers, no lock-in contracts.
How do I know you're reputable?
I've worked with 118+ Shopify stores, managed budgets up to $330k per month, and coached 150+ operators as Head Google Ads Coach at Ecommerce Academy. The terms back it up: month-to-month with 10 days' notice, and you always retain full ownership of your ad accounts and every piece of work I do in them.
My store has thousands of SKUs. Can you actually manage that?
That's exactly what I'm built for. I've developed systems that manage large Shopify catalogues at the individual product level, bucketing every SKU by performance against your target ROAS, so budget is forced to the products that profit instead of hiding in the long tail.
What happens in the first month?
Week 1: a full audit of your website, Google Ads and analytics accounts, with conversion tracking verified and fixed. Weeks 1–3: I work through my detailed account build process until the rebuild is complete and verified. Week 4: you get an interim report of the setup phase and the account moves into the Refine phase.
How does pricing work?
You pay Google directly for the cost of clicks. I never touch your ad budget. You pay me a flat monthly fee to manage and optimise the account only, so there's no percentage-of-spend incentive to inflate your budget.
Is there a lock-in contract?
No. The service is month-to-month, and if you ever want to cancel you just give 10 days' notice. I keep clients by getting results, not by trapping them.
What's your minimum ad spend?
I work best with stores spending at least $5,000 per month on Google Ads, with $10,000+ being the sweet spot.
Who owns the ad account?
You do, always. You retain full ownership of your Google Ads and Merchant Center accounts and any work I do on your behalf, so you have instant and uninterrupted access to your data and IP.
Ready To Stop Wasting Ad Spend On Products That Don’t Sell?
Start with the free audit and see exactly where your budget is leaking, or get in touch and I’ll reply personally within 24 hours.